/* =====================================================================
   MAKEINN MEDIA — Sistema de diseño minimalista
   Acento único (rojo), neutros cálidos, mucho aire.
   ===================================================================== */

*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;font-size:16px;-webkit-text-size-adjust:100%}

:root{
  /* superficies */
  --bg:#0A0A0B;
  --bg-1:#0E0E11;
  --bg-2:#141418;
  --bg-3:#1A1A20;
  /* líneas */
  --line:rgba(255,255,255,.07);
  --line-2:rgba(255,255,255,.13);
  /* texto */
  --text:#F2EFE9;
  --dim:rgba(242,239,233,.58);
  --faint:rgba(242,239,233,.34);
  --ghost:rgba(242,239,233,.16);
  /* acento */
  --red:#E8001D;
  --red-2:#bf0018;
  --red-soft:rgba(232,0,29,.10);
  --red-line:rgba(232,0,29,.30);
  /* tweakables */
  --btn-radius:2px;
  --pad-scale:1;
  /* fuentes */
  --display:'Bebas Neue',sans-serif;
  --ui:'Syne',sans-serif;
  --body:'DM Sans',sans-serif;
  /* layout */
  --maxw:1280px;
  --gut:clamp(1.25rem,5vw,4rem);
  --pad-y:clamp(4.5rem,9vw,8.5rem);
}

body{
  background:var(--bg);
  color:var(--text);
  font-family:var(--body);
  font-weight:400;
  line-height:1.7;
  overflow-x:hidden;
  -webkit-font-smoothing:antialiased;
}
img{display:block;max-width:100%}
a{color:inherit}
::selection{background:var(--red);color:#fff}
:focus-visible{outline:2px solid var(--red);outline-offset:3px}

/* ===== HELPERS ===== */
.wrap{max-width:var(--maxw);margin:0 auto;padding-left:var(--gut);padding-right:var(--gut)}
.section{padding-top:calc(var(--pad-y) * var(--pad-scale));padding-bottom:calc(var(--pad-y) * var(--pad-scale))}
.eyebrow{
  font-family:var(--ui);font-size:.74rem;font-weight:700;
  letter-spacing:.24em;text-transform:uppercase;color:var(--red);
  display:inline-flex;align-items:center;gap:.85rem;
}
.eyebrow::before{content:'';width:26px;height:1px;background:var(--red);opacity:.8}
.eyebrow.muted{color:var(--faint)}
.eyebrow.muted::before{background:var(--ghost)}
.display{font-family:var(--display);font-weight:400;line-height:.92;letter-spacing:.005em}
.title{font-family:var(--display);font-weight:400;line-height:.96;letter-spacing:.005em;
  font-size:clamp(2.5rem,5vw,4.6rem)}
.lead{font-size:clamp(1rem,1.4vw,1.18rem);line-height:1.75;color:var(--dim);font-weight:300}
.lead strong{color:var(--text);font-weight:500}
.accent{color:var(--red)}
.muted{color:var(--dim)}

/* ===== REVEAL ===== */
.fi{opacity:0;transform:translateY(26px);transition:opacity .9s cubic-bezier(.22,1,.36,1),transform .9s cubic-bezier(.22,1,.36,1)}
.fi.on{opacity:1;transform:none}
.d1{transition-delay:.08s}.d2{transition-delay:.16s}.d3{transition-delay:.24s}.d4{transition-delay:.32s}
@media(prefers-reduced-motion:reduce){.fi{transition:none;opacity:1;transform:none}}

/* ===== BUTTONS ===== */
.btn{
  font-family:var(--ui);font-size:.82rem;font-weight:700;letter-spacing:.10em;
  text-transform:uppercase;text-decoration:none;cursor:pointer;border:none;
  display:inline-flex;align-items:center;gap:.6rem;padding:1rem 1.8rem;
  transition:background .25s,color .25s,transform .25s,border-color .25s;
  border-radius:var(--btn-radius);line-height:1;
}
.btn svg{width:15px;height:15px}
.btn-primary{background:var(--red);color:#fff}
.btn-primary:hover{background:var(--red-2);transform:translateY(-2px)}
.btn-ghost{background:transparent;color:var(--text);border:1px solid var(--line-2)}
.btn-ghost:hover{border-color:var(--text);transform:translateY(-2px)}
.btn-link{
  font-family:var(--ui);font-size:.8rem;font-weight:700;letter-spacing:.1em;text-transform:uppercase;
  text-decoration:none;color:var(--text);display:inline-flex;align-items:center;gap:.55rem;
  transition:gap .25s,color .25s;
}
.btn-link .arr{transition:transform .25s}
.btn-link:hover{color:var(--red)}
.btn-link:hover .arr{transform:translateX(5px)}

/* ===== PLACEHOLDER DE IMAGEN ===== */
.ph{
  position:relative;overflow:hidden;background:
    linear-gradient(135deg,#141418 0%,#0E0E11 100%);
  border:1px solid var(--line);display:flex;align-items:center;justify-content:center;
}
.ph::before{
  content:'';position:absolute;inset:0;opacity:.5;
  background-image:repeating-linear-gradient(135deg,rgba(255,255,255,.018) 0 1px,transparent 1px 11px);
}
.ph-inner{position:relative;display:flex;flex-direction:column;align-items:center;gap:.85rem;text-align:center;padding:1.5rem}
.ph-inner svg{width:34px;height:34px;stroke:var(--ghost);fill:none;stroke-width:1.4}
.ph-label{font-family:var(--ui);font-size:.64rem;font-weight:700;letter-spacing:.18em;text-transform:uppercase;color:var(--faint)}
.ph-bar{position:absolute;left:0;right:0;bottom:0;height:2px;background:var(--red);opacity:.85;z-index:2}
.ph.has-img{padding:0}
.ph.has-img img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}

/* =====================================================================
   NAV
   ===================================================================== */
.nav{
  position:fixed;top:0;left:0;right:0;z-index:800;
  display:flex;align-items:center;justify-content:space-between;
  padding:.6rem var(--gut);
  background:rgba(10,10,11,.72);backdrop-filter:blur(20px);
  border-bottom:1px solid transparent;transition:background .3s,border-color .3s,padding .3s;
}
.nav.scrolled{background:rgba(10,10,11,.92);border-bottom-color:var(--line)}
.nav-logo{display:flex;align-items:center;text-decoration:none;flex-shrink:0}
.nav-logo img{height:80px;width:auto}
.nav-links{display:flex;align-items:center;gap:2.2rem;list-style:none}
.nav-links a{
  font-family:var(--ui);font-size:.76rem;font-weight:600;letter-spacing:.06em;
  text-decoration:none;color:var(--dim);transition:color .25s;position:relative;
}
.nav-links a:not(.nav-cta)::after{
  content:'';position:absolute;left:0;right:100%;bottom:-5px;height:1px;background:var(--red);transition:right .3s;
}
.nav-links a:not(.nav-cta):hover{color:var(--text)}
.nav-links a:not(.nav-cta):hover::after{right:0}
.nav-cta{
  background:var(--red);color:#fff!important;padding:.62rem 1.25rem;border-radius:2px;
  letter-spacing:.08em;text-transform:uppercase;font-size:.72rem;font-weight:700;transition:background .25s;
}
.nav-cta:hover{background:var(--red-2)}
.nav-burger{display:none;flex-direction:column;gap:5px;background:none;border:none;cursor:pointer;padding:.4rem}
.nav-burger span{width:22px;height:2px;background:var(--text);transition:.3s}

/* =====================================================================
   HERO
   ===================================================================== */
.hero{position:relative;min-height:100vh;display:flex;flex-direction:column;justify-content:center;
  padding-top:7rem;padding-bottom:0;overflow:hidden}
.hero-glow{position:absolute;width:760px;height:760px;border-radius:50%;
  background:radial-gradient(circle,rgba(232,0,29,.13),transparent 64%);
  top:-260px;right:-160px;pointer-events:none}
.hero-grid{
  display:grid;grid-template-columns:1.05fr .95fr;gap:clamp(2rem,5vw,5rem);
  align-items:center;width:100%;max-width:var(--maxw);margin:0 auto;
  padding:2rem var(--gut) 3rem;position:relative;z-index:2;flex:1;
}
.hero-eyebrow{margin-bottom:2rem}
.hero h1{font-family:var(--display);font-weight:400;line-height:.9;letter-spacing:.005em;margin-bottom:1.8rem}
.hero h1 .l1{display:block;font-size:clamp(3.2rem,7.4vw,7.4rem)}
.hero h1 .l2{display:block;font-size:clamp(3.2rem,7.4vw,7.4rem);color:var(--red)}
.hero h1 .l3{display:block;font-size:clamp(2.6rem,5.8vw,5.7rem);color:var(--faint)}
.hero-desc{max-width:480px;margin-bottom:2.6rem}
.hero-tags{display:flex;flex-wrap:wrap;gap:.5rem;margin-bottom:2.8rem}
.tag{
  font-family:var(--ui);font-size:.68rem;font-weight:700;letter-spacing:.1em;text-transform:uppercase;
  color:var(--dim);padding:.42rem .9rem;border:1px solid var(--line-2);border-radius:2px;
  display:inline-flex;align-items:center;gap:.5rem;transition:border-color .25s,color .25s;
}
.tag:hover{border-color:var(--red-line);color:var(--text)}
.tag .dot{width:5px;height:5px;border-radius:50%;background:var(--red)}
.hero-cta{display:flex;align-items:center;gap:1.4rem;flex-wrap:wrap}

/* hero visual */
.hero-visual{display:grid;grid-template-columns:1fr 1fr;grid-template-rows:230px 170px;gap:.7rem}
.hero-visual .ph:nth-child(1){grid-row:1/3}
.hero-visual .ph:nth-child(2){grid-row:1/2}
.hero-visual .ph:nth-child(3){grid-row:2/3}

/* hero stat bar */
.hero-bar{border-top:1px solid var(--line);position:relative;z-index:2}
.hero-bar-inner{max-width:var(--maxw);margin:0 auto;padding:1.4rem var(--gut);
  display:flex;align-items:center;gap:clamp(1.5rem,4vw,3.5rem);flex-wrap:wrap}
.stat{display:flex;flex-direction:column;gap:.15rem}
.stat .n{font-family:var(--display);font-size:2rem;line-height:1}
.stat .n em{font-style:normal;color:var(--red)}
.stat .l{font-family:var(--ui);font-size:.66rem;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--faint)}
.stat-div{width:1px;height:34px;background:var(--line-2)}
.stat.loc{margin-left:auto;text-align:right}
.stat.loc .l{color:var(--dim)}
.stat.loc .s{font-size:.74rem;color:var(--faint)}

/* =====================================================================
   MARQUEE
   ===================================================================== */
.marquee{border-top:1px solid var(--line);border-bottom:1px solid var(--line);
  overflow:hidden;white-space:nowrap;background:var(--bg-1);padding:1.1rem 0}
.marquee-track{display:inline-flex;animation:scrollx 36s linear infinite;will-change:transform}
.marquee:hover .marquee-track{animation-play-state:paused}
.mq{font-family:var(--display);font-size:1.15rem;letter-spacing:.14em;color:var(--dim);
  padding:0 1.8rem;display:inline-flex;align-items:center;gap:1.8rem}
.mq .sep{width:5px;height:5px;border-radius:50%;background:var(--red);flex-shrink:0}
@keyframes scrollx{from{transform:translateX(0)}to{transform:translateX(-50%)}}
.marquee.mq-hidden{display:none}

/* =====================================================================
   TEMA CLARO (tweakable)
   ===================================================================== */
body.theme-light{
  --bg:#F4F1EB;
  --bg-1:#FFFFFF;
  --bg-2:#F4F1EA;
  --bg-3:#ECE7DD;
  --line:rgba(20,18,16,.10);
  --line-2:rgba(20,18,16,.17);
  --text:#15140F;
  --dim:rgba(21,20,15,.64);
  --faint:rgba(21,20,15,.42);
  --ghost:rgba(21,20,15,.14);
}
body.theme-light .nav{background:rgba(255,255,255,.74)}
body.theme-light .nav.scrolled{background:rgba(255,255,255,.93)}
body.theme-light .nav-burger span{background:var(--text)}
body.theme-light .ph{background:linear-gradient(135deg,#ECE7DD 0%,#F7F4EE 100%)}
body.theme-light .field{background:#fff}
body.theme-light .field:focus{background:#fff}

/* =====================================================================
   SERVICES (2 ejes)
   ===================================================================== */
.svc-head{display:grid;grid-template-columns:1fr 1fr;gap:clamp(2rem,5vw,4rem);align-items:end;margin-bottom:clamp(2.5rem,5vw,4rem)}
.svc-grid{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:var(--line);border:1px solid var(--line)}
.svc{background:var(--bg-1);padding:clamp(2rem,3.5vw,3.2rem);position:relative;overflow:hidden;
  transition:background .35s;display:flex;flex-direction:column}
.svc:hover{background:var(--bg-2)}
.svc::after{content:'';position:absolute;top:0;left:0;right:0;height:2px;background:var(--red);
  transform:scaleX(0);transform-origin:left;transition:transform .45s cubic-bezier(.22,1,.36,1)}
.svc:hover::after{transform:scaleX(1)}
.svc-n{font-family:var(--display);font-size:5.5rem;line-height:1;color:var(--ghost);
  position:absolute;top:1.2rem;right:1.6rem;transition:color .35s;pointer-events:none}
.svc:hover .svc-n{color:var(--red-soft)}
.svc-icon{width:48px;height:48px;border:1px solid var(--red-line);border-radius:3px;background:var(--red-soft);
  display:flex;align-items:center;justify-content:center;margin-bottom:1.5rem}
.svc-icon svg{width:23px;height:23px;stroke:var(--red);fill:none;stroke-width:1.5}
.svc-title{font-family:var(--ui);font-size:1.45rem;font-weight:800;line-height:1.1;margin-bottom:.9rem}
.svc-desc{font-size:.96rem;line-height:1.75;color:var(--dim);margin-bottom:1.8rem;max-width:42ch}
.svc-list{list-style:none;display:flex;flex-direction:column;gap:.72rem;margin-bottom:2rem;flex:1}
.svc-list li{display:flex;gap:.75rem;align-items:flex-start;font-size:.92rem;color:var(--text)}
.svc-list li span{color:var(--dim)}
.svc-list .ck{flex-shrink:0;width:17px;height:17px;margin-top:.18rem;stroke:var(--red);fill:none;stroke-width:2}

/* =====================================================================
   SERVICE DETAIL (alternado)
   ===================================================================== */
.detail{border-top:1px solid var(--line)}
.detail-inner{display:grid;grid-template-columns:1fr 1fr;gap:clamp(2.5rem,5vw,5rem);align-items:center}
.detail.flip .detail-inner{direction:rtl}
.detail.flip .detail-inner>*{direction:ltr}
.detail .ph{height:clamp(340px,42vw,480px)}
.detail-copy h2{margin-bottom:1.1rem;margin-top:1rem}
.detail-copy .lead{margin-bottom:2rem}
.feat-list{display:flex;flex-direction:column;gap:.9rem}
.feat{display:flex;gap:1rem;align-items:flex-start;padding:1.1rem 1.2rem;background:var(--bg-1);
  border:1px solid var(--line);border-left:2px solid var(--red);border-radius:2px;transition:background .3s}
.feat:hover{background:var(--bg-2)}
.feat-icon{width:34px;height:34px;flex-shrink:0;display:flex;align-items:center;justify-content:center}
.feat-icon svg{width:19px;height:19px;stroke:var(--red);fill:none;stroke-width:1.7}
.feat-t{font-family:var(--ui);font-size:.92rem;font-weight:700;margin-bottom:.25rem}
.feat-d{font-size:.85rem;line-height:1.6;color:var(--dim)}

/* =====================================================================
   MÉTODO (bloque rojo — único momento saturado)
   ===================================================================== */
.method{background:var(--red);color:#fff}
.method .eyebrow{color:rgba(255,255,255,.85)}
.method .eyebrow::before{background:rgba(255,255,255,.7)}
.method .title{color:#fff}
.method-head{max-width:640px;margin-bottom:clamp(2.5rem,5vw,3.8rem)}
.method-head .lead{color:rgba(255,255,255,.82)}
.method-head .lead strong{color:#fff}
.method-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:rgba(255,255,255,.18);
  border:1px solid rgba(255,255,255,.18)}
.step{background:var(--red);padding:clamp(1.6rem,2.5vw,2.4rem);transition:background .3s}
.step:hover{background:var(--red-2)}
.step-n{font-family:var(--display);font-size:3.4rem;line-height:1;color:rgba(255,255,255,.32);margin-bottom:1rem}
.step-t{font-family:var(--ui);font-size:1.1rem;font-weight:700;margin-bottom:.6rem}
.step-d{font-size:.86rem;line-height:1.62;color:rgba(255,255,255,.82)}

/* =====================================================================
   ABOUT
   ===================================================================== */
.about{background:var(--bg-1);border-top:1px solid var(--line)}
.about-grid{display:grid;grid-template-columns:.85fr 1.15fr;gap:clamp(2.5rem,5vw,5rem);align-items:center}
.about-photo{position:relative;overflow:hidden;height:clamp(420px,50vw,560px)}
.about-photo.has-img img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:center 30%}
.about-photo .cap{position:absolute;inset:auto 0 0 0;padding:2rem;
  background:linear-gradient(transparent,rgba(10,10,11,.94));z-index:2}
.about-quote{font-size:1.02rem;line-height:1.6;font-style:italic;color:var(--text);margin-bottom:1rem}
.about-name{font-family:var(--display);font-size:1.6rem;letter-spacing:.02em}
.about-role{font-family:var(--ui);font-size:.7rem;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--red);margin-top:.3rem}
.about-copy h2{margin-bottom:1.4rem}
.about-copy .lead+.lead{margin-top:1rem}
.about-stats{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--line);
  border:1px solid var(--line);margin-top:2.2rem}
.about-stat{background:var(--bg-1);padding:1.3rem}
.about-stat .n{font-family:var(--display);font-size:2.6rem;line-height:1}
.about-stat .n em{font-style:normal;color:var(--red)}
.about-stat .l{font-family:var(--ui);font-size:.64rem;font-weight:700;letter-spacing:.13em;text-transform:uppercase;color:var(--faint);margin-top:.3rem}

/* =====================================================================
   TESTIMONIALS
   ===================================================================== */
.testi{border-top:1px solid var(--line)}
.testi-head{max-width:680px;margin-bottom:clamp(2.5rem,5vw,3.6rem)}
.testi-head .lead{margin-top:1.2rem}
.testi-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--line);border:1px solid var(--line)}
.tcard{background:var(--bg-1);padding:clamp(1.8rem,2.5vw,2.4rem);display:flex;flex-direction:column;
  transition:background .3s;position:relative}
.tcard:hover{background:var(--bg-2)}
.tcard-stars{display:flex;gap:.2rem;margin-bottom:1.2rem}
.tcard-stars svg{width:15px;height:15px;fill:var(--red)}
.tcard-text{font-size:.94rem;line-height:1.72;color:var(--text);margin-bottom:1.4rem;flex:1}
.tcard-result{font-family:var(--ui);font-size:.74rem;font-weight:700;letter-spacing:.04em;
  color:var(--red);padding:.6rem .9rem;background:var(--red-soft);border-radius:2px;margin-bottom:1.4rem;display:inline-block;align-self:flex-start}
.tcard-author{display:flex;align-items:center;gap:.85rem;padding-top:1.2rem;border-top:1px solid var(--line)}
.tav{width:42px;height:42px;border-radius:50%;flex-shrink:0;background:var(--bg-3);border:1px solid var(--line-2);
  display:flex;align-items:center;justify-content:center;font-family:var(--display);font-size:1rem;color:var(--text)}
.tcard-name{font-family:var(--ui);font-size:.88rem;font-weight:700}
.tcard-meta{font-size:.74rem;color:var(--faint);margin-top:.12rem}

/* trust bar */
.trust{display:flex;flex-wrap:wrap;align-items:center;justify-content:center;gap:clamp(1.5rem,4vw,3rem);
  margin-top:2.5rem;padding:2.2rem var(--gut);background:var(--bg-1);border:1px solid var(--line);border-radius:2px}
.trust-item{text-align:center}
.trust-item .n{font-family:var(--display);font-size:2.4rem;line-height:1}
.trust-item .n em{font-style:normal;color:var(--red)}
.trust-item .l{font-family:var(--ui);font-size:.62rem;font-weight:700;letter-spacing:.13em;text-transform:uppercase;color:var(--faint);margin-top:.3rem}
.trust-div{width:1px;height:40px;background:var(--line-2)}
.trust-countries{font-family:var(--ui);font-size:.78rem;font-weight:600;letter-spacing:.05em;color:var(--dim);max-width:240px;line-height:1.7;text-align:center}

/* =====================================================================
   BLOG
   ===================================================================== */
.blog{background:var(--bg-1);border-top:1px solid var(--line)}
.blog-head{display:flex;justify-content:space-between;align-items:flex-end;gap:2rem;margin-bottom:clamp(2.2rem,4vw,3rem);flex-wrap:wrap}
.blog-grid{display:grid;grid-template-columns:2fr 1fr 1fr;gap:1px;background:var(--line);border:1px solid var(--line)}
.bcard{background:var(--bg-1);padding:clamp(1.8rem,2.5vw,2.4rem);display:flex;flex-direction:column;transition:background .3s;text-decoration:none}
.bcard:hover{background:var(--bg-2)}
.bcard.feat{padding:clamp(2rem,3vw,3rem)}
.bcat{font-family:var(--ui);font-size:.66rem;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--red);margin-bottom:.8rem}
.bdate{font-family:var(--ui);font-size:.66rem;letter-spacing:.08em;text-transform:uppercase;color:var(--faint);margin-bottom:.7rem}
.btitle{font-family:var(--ui);font-size:1.02rem;font-weight:700;line-height:1.35;margin-bottom:.7rem;color:var(--text)}
.bcard.feat .btitle{font-size:1.5rem}
.bexcerpt{font-size:.88rem;line-height:1.7;color:var(--dim);flex:1}
.bcard .btn-link{margin-top:1.4rem;font-size:.72rem}

/* =====================================================================
   CONTACT
   ===================================================================== */
.contact{border-top:1px solid var(--line)}
.contact-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(2.5rem,5vw,5rem);align-items:start}
.contact-copy h2{margin-bottom:1.6rem}
.form{display:flex;flex-direction:column;gap:.9rem;margin-top:2rem}
.form-row{display:flex;gap:.9rem;flex-wrap:wrap}
.form-row>*{flex:1;min-width:160px}
.field{
  background:var(--bg-2);border:1px solid var(--line-2);color:var(--text);
  font-family:var(--body);font-size:.95rem;padding:.95rem 1.1rem;width:100%;outline:none;border-radius:2px;
  transition:border-color .25s,background .25s;
}
.field:focus{border-color:var(--red);background:var(--bg-3)}
.field::placeholder{color:var(--faint)}
select.field{appearance:none;cursor:pointer;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8' viewBox='0 0 12 8'%3E%3Cpath d='M1 1l5 5 5-5' stroke='%23F2EFE9' stroke-width='1.5' fill='none' opacity='.5'/%3E%3C/svg%3E");
  background-repeat:no-repeat;background-position:right 1.1rem center;padding-right:2.4rem}
textarea.field{resize:vertical;min-height:120px}
.form .btn{align-self:flex-start;margin-top:.4rem}
.form-msg{font-size:.86rem;color:var(--red);display:none}
.form-msg.show{display:block}
.form-alt{font-size:.82rem;color:var(--faint);margin-top:.2rem}
.form-alt a{color:var(--text);text-decoration:none;border-bottom:1px solid var(--red-line);transition:border-color .25s}
.form-alt a:hover{border-color:var(--red)}

.cpanel{background:var(--bg-1);border:1px solid var(--line);border-radius:2px;padding:clamp(2rem,3vw,2.8rem);position:relative;overflow:hidden}
.cpanel-glow{position:absolute;top:-80px;right:-80px;width:240px;height:240px;border-radius:50%;
  background:radial-gradient(circle,rgba(232,0,29,.12),transparent 65%);pointer-events:none}
.cpanel h3{font-family:var(--display);font-size:clamp(1.7rem,2.4vw,2.2rem);line-height:1.05;letter-spacing:.01em;margin-bottom:1.6rem;position:relative}
.cpanel h3 em{font-style:normal;color:var(--red)}
.cpanel-list{list-style:none;display:flex;flex-direction:column;gap:.9rem;margin:1.6rem 0;position:relative}
.cpanel-list li{display:flex;gap:.8rem;align-items:flex-start;font-size:.9rem;color:var(--dim);line-height:1.55}
.cpanel-list .dot{width:6px;height:6px;border-radius:50%;background:var(--red);margin-top:.5rem;flex-shrink:0}
.wa-card{display:flex;align-items:center;gap:.8rem;margin-top:1.8rem;padding:1rem 1.1rem;
  background:rgba(37,211,102,.07);border:1px solid rgba(37,211,102,.22);border-radius:2px;position:relative}
.wa-card svg{width:22px;height:22px;fill:#25D366;flex-shrink:0}
.wa-card a{font-family:var(--ui);font-size:.82rem;font-weight:700;color:#25D366;text-decoration:none}
.wa-card .sub{display:block;font-family:var(--body);font-size:.72rem;font-weight:400;color:var(--faint);margin-top:.15rem;letter-spacing:0}

/* =====================================================================
   FOOTER
   ===================================================================== */
.footer{background:var(--bg-1);border-top:1px solid var(--line);padding:clamp(3rem,5vw,4.5rem) var(--gut) 2.2rem}
.footer-top{max-width:var(--maxw);margin:0 auto;display:grid;grid-template-columns:1.8fr 1fr 1fr 1fr;
  gap:2.5rem;padding-bottom:2.8rem;border-bottom:1px solid var(--line)}
.footer-brand img{height:80px;width:auto;margin-bottom:1.4rem}
.footer-desc{font-size:.86rem;line-height:1.7;color:var(--faint);max-width:260px}
.footer-col h4{font-family:var(--ui);font-size:.66rem;font-weight:700;letter-spacing:.18em;text-transform:uppercase;color:var(--faint);margin-bottom:1.3rem}
.footer-col ul{list-style:none;display:flex;flex-direction:column;gap:.7rem}
.footer-col a{font-size:.88rem;color:var(--dim);text-decoration:none;transition:color .25s}
.footer-col a:hover{color:var(--red)}
.footer-bottom{max-width:var(--maxw);margin:1.8rem auto 0;display:flex;justify-content:space-between;align-items:center;gap:1.5rem;flex-wrap:wrap}
.footer-copy{font-size:.72rem;color:var(--ghost);letter-spacing:.03em}
.socials{display:flex;gap:.6rem}
.soc{width:36px;height:36px;border:1px solid var(--line);border-radius:2px;display:flex;align-items:center;justify-content:center;
  color:var(--faint);text-decoration:none;transition:border-color .25s,color .25s}
.soc svg{width:16px;height:16px;fill:currentColor}
.soc:hover{border-color:var(--red);color:var(--red)}

/* =====================================================================
   FLOATING + CHAT
   ===================================================================== */
.fab-stack{position:fixed;bottom:1.8rem;right:1.8rem;display:flex;flex-direction:column-reverse;gap:.8rem;z-index:900}
.fab{width:54px;height:54px;border-radius:50%;border:none;cursor:pointer;display:flex;align-items:center;justify-content:center;
  box-shadow:0 8px 28px rgba(0,0,0,.5);transition:transform .25s cubic-bezier(.34,1.4,.64,1);position:relative}
.fab:hover{transform:scale(1.08)}
.fab-wa{background:#25D366}.fab-wa svg{width:26px;height:26px;fill:#fff}
.fab-ai{background:var(--bg-3);border:1px solid var(--line-2)}.fab-ai svg{width:23px;height:23px;fill:var(--text)}
.fab-ai .ic-close{display:none}
.fab-ai.open{background:var(--red);border-color:var(--red)}
.fab-ai.open svg{fill:#fff}
.fab-ai.open .ic-open{display:none}.fab-ai.open .ic-close{display:block}
.fab-tip{position:absolute;right:64px;top:50%;transform:translateY(-50%) translateX(6px);
  background:var(--bg-3);color:var(--text);font-family:var(--ui);font-size:.68rem;font-weight:600;
  white-space:nowrap;padding:.35rem .75rem;border:1px solid var(--line-2);border-radius:2px;
  opacity:0;pointer-events:none;transition:opacity .2s,transform .2s}
.fab:hover .fab-tip{opacity:1;transform:translateY(-50%) translateX(0)}

.chat{position:fixed;bottom:6.6rem;right:1.8rem;width:360px;max-height:560px;z-index:901;
  background:var(--bg-1);border:1px solid var(--line-2);border-radius:4px;box-shadow:0 24px 70px rgba(0,0,0,.7);
  display:flex;flex-direction:column;transform-origin:bottom right;
  transform:scale(.9) translateY(16px);opacity:0;pointer-events:none;
  transition:transform .3s cubic-bezier(.34,1.4,.64,1),opacity .25s}
.chat.open{transform:none;opacity:1;pointer-events:all}
.chat-head{background:var(--red);padding:1rem 1.1rem;display:flex;align-items:center;gap:.8rem;border-radius:3px 3px 0 0}
.chat-av{width:36px;height:36px;border-radius:50%;background:rgba(255,255,255,.18);display:flex;align-items:center;justify-content:center;
  font-family:var(--display);font-size:1rem;color:#fff;flex-shrink:0}
.chat-name{font-family:var(--ui);font-size:.84rem;font-weight:700;color:#fff}
.chat-status{font-size:.66rem;color:rgba(255,255,255,.78);display:flex;align-items:center;gap:.35rem;margin-top:.1rem}
.chat-status .live{width:6px;height:6px;border-radius:50%;background:#7CFFB0;animation:blink 1.8s ease-in-out infinite}
@keyframes blink{0%,100%{opacity:1}50%{opacity:.3}}
.chat-msgs{flex:1;overflow-y:auto;padding:1rem;display:flex;flex-direction:column;gap:.7rem;scroll-behavior:smooth}
.chat-msgs::-webkit-scrollbar{width:4px}
.chat-msgs::-webkit-scrollbar-thumb{background:var(--line-2);border-radius:2px}
.msg{max-width:86%;padding:.65rem .9rem;font-size:.85rem;line-height:1.55;border-radius:3px;word-break:break-word;animation:pop .22s ease}
@keyframes pop{from{opacity:0;transform:translateY(6px)}to{opacity:1;transform:none}}
.msg-bot{background:var(--bg-2);border-left:2px solid var(--red);align-self:flex-start}
.msg-bot strong{color:var(--text)}
.msg-user{background:var(--red);color:#fff;align-self:flex-end}
.msg-time{font-size:.58rem;color:var(--faint);margin-top:.25rem}
.msg-user .msg-time{color:rgba(255,255,255,.65);text-align:right}
.typing{display:none;align-items:center;gap:4px;padding:.65rem .9rem;background:var(--bg-2);border-left:2px solid var(--red);align-self:flex-start;border-radius:3px}
.typing.show{display:flex}
.typing span{width:6px;height:6px;border-radius:50%;background:var(--red);animation:bounce 1.2s ease-in-out infinite}
.typing span:nth-child(2){animation-delay:.18s}.typing span:nth-child(3){animation-delay:.36s}
@keyframes bounce{0%,60%,100%{transform:translateY(0)}30%{transform:translateY(-5px)}}
.chat-quick{padding:.6rem .9rem;display:flex;flex-wrap:wrap;gap:.35rem;border-top:1px solid var(--line)}
.qbtn{background:transparent;border:1px solid var(--line-2);color:var(--dim);font-family:var(--ui);
  font-size:.66rem;font-weight:600;padding:.32rem .65rem;cursor:pointer;border-radius:2px;transition:.2s}
.qbtn:hover{background:var(--red);color:#fff;border-color:var(--red)}
.chat-input{display:flex;align-items:center;gap:.5rem;padding:.7rem .9rem;border-top:1px solid var(--line);background:var(--bg-2);border-radius:0 0 3px 3px}
.chat-in{flex:1;background:transparent;border:none;outline:none;color:var(--text);font-family:var(--body);font-size:.85rem;resize:none;max-height:72px;line-height:1.4}
.chat-in::placeholder{color:var(--faint)}
.chat-snd{width:32px;height:32px;background:var(--red);border:none;border-radius:2px;display:flex;align-items:center;justify-content:center;cursor:pointer;flex-shrink:0;transition:.2s}
.chat-snd:hover{background:var(--red-2)}
.chat-snd svg{width:14px;height:14px;fill:#fff}

/* =====================================================================
   RESPONSIVE
   ===================================================================== */
@media(max-width:960px){
  .nav-links{position:fixed;inset:0 0 0 auto;width:min(80vw,320px);flex-direction:column;align-items:flex-start;
    justify-content:center;gap:1.6rem;background:var(--bg-1);border-left:1px solid var(--line);padding:2rem;
    transform:translateX(100%);transition:transform .35s cubic-bezier(.22,1,.36,1);z-index:805}
  .nav-links.open{transform:none}
  .nav-links a{font-size:1.1rem}
  .nav-burger{display:flex;z-index:806}
  .hero-grid{grid-template-columns:1fr}
  .hero-visual{height:300px;grid-template-rows:1fr 1fr}
  .stat.loc{margin-left:0;text-align:left;width:100%}
  .svc-head,.svc-grid,.detail-inner,.detail.flip .detail-inner,.about-grid,.contact-grid{grid-template-columns:1fr;direction:ltr}
  .method-grid{grid-template-columns:1fr 1fr}
  .testi-grid,.blog-grid{grid-template-columns:1fr}
  .footer-top{grid-template-columns:1fr 1fr}
  .chat{width:calc(100vw - 2rem);right:1rem}
  .fab-stack{right:1.1rem;bottom:1.1rem}
}
@media(max-width:520px){
  .method-grid{grid-template-columns:1fr}
  .footer-top{grid-template-columns:1fr}
  .trust-div{display:none}
}
.footer-certified{
  display:flex;
  justify-content:center;
  padding:1.5rem 0 0;
  border-top:1px solid rgba(255,255,255,.07);
  margin-top:2rem;
}

/* =====================================================================
   ARTÍCULOS — estilos de página de blog
   ===================================================================== */
.art-hero{
  padding:8rem 0 0;
  position:relative;
  overflow:hidden;
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:3rem;
  max-width:1200px;
  margin:0 auto;
  padding-left:var(--px);
  padding-right:var(--px);
}
.art-head{
  padding:2rem 0 3rem;
  display:flex;
  flex-direction:column;
  gap:1.2rem;
}
.art-back{
  display:inline-flex;
  align-items:center;
  gap:.5rem;
  color:var(--muted);
  font-size:.85rem;
  text-decoration:none;
  transition:color .2s;
}
.art-back:hover{color:var(--fg);}
.art-meta{
  display:flex;
  gap:1rem;
  align-items:center;
  flex-wrap:wrap;
}
.art-cat{
  background:var(--red);
  color:#fff;
  font-size:.72rem;
  font-weight:700;
  letter-spacing:.1em;
  text-transform:uppercase;
  padding:.25rem .7rem;
  border-radius:2px;
}
.art-date,.art-readtime{
  font-size:.82rem;
  color:var(--muted);
}
.art-title{
  font-family:'Bebas Neue',sans-serif;
  font-size:clamp(2.4rem,5vw,4rem);
  line-height:1.05;
  color:var(--fg);
  margin:0;
}
.art-lead{
  font-size:1.1rem;
  color:var(--muted);
  line-height:1.7;
  margin:0;
}
.art-cover{
  display:flex;
  align-items:center;
  padding:2rem 0;
}
.art-cover .ph{
  width:100%;
  aspect-ratio:1/1;
  border-radius:var(--r);
  overflow:hidden;
}
.art-cover .ph img{
  width:100%;
  height:100%;
  object-fit:cover;
}
.art-body{
  max-width:760px;
  margin:4rem auto;
  padding:0 var(--px);
  font-size:1.05rem;
  line-height:1.8;
  color:var(--muted);
}
.art-body h2{
  font-family:'Bebas Neue',sans-serif;
  font-size:clamp(1.6rem,3vw,2.4rem);
  color:var(--fg);
  margin:2.5rem 0 1rem;
}
.art-body p{margin:0 0 1.2rem;}
.art-body ul,.art-body ol{
  padding-left:1.4rem;
  margin:0 0 1.2rem;
}
.art-body li{margin-bottom:.5rem;}
.art-quote{
  border-left:3px solid var(--red);
  padding:1rem 1.5rem;
  margin:2rem 0;
  font-style:italic;
  font-size:1.1rem;
  color:var(--fg);
  background:rgba(255,255,255,.03);
  border-radius:0 var(--r) var(--r) 0;
}
.art-cta{
  background:var(--card);
  border-top:1px solid var(--line);
  border-bottom:1px solid var(--line);
  padding:5rem var(--px);
  text-align:center;
  position:relative;
  overflow:hidden;
}
.art-cta-inner{
  max-width:600px;
  margin:0 auto;
  position:relative;
}
.art-cta-inner h3{
  font-family:'Bebas Neue',sans-serif;
  font-size:clamp(2rem,4vw,3rem);
  line-height:1.1;
  margin:0 0 1rem;
}
.art-cta-inner h3 em{color:var(--red);font-style:normal;}
.art-cta-inner p{color:var(--muted);margin:0 0 2rem;}
.art-cta-row{display:flex;gap:1rem;justify-content:center;flex-wrap:wrap;}
.btn-ghost{
  display:inline-flex;
  align-items:center;
  gap:.5rem;
  padding:.85rem 2rem;
  border:1px solid var(--line);
  border-radius:var(--r);
  font-weight:600;
  font-size:.9rem;
  color:var(--fg);
  text-decoration:none;
  transition:border-color .2s,color .2s;
}
.btn-ghost:hover{border-color:var(--red);color:var(--red);}
.art-related{padding:5rem 0;}
.art-related-head{margin-bottom:2.5rem;}
.art-related-grid{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:1.5rem;
}
@media(max-width:768px){
  .art-hero{grid-template-columns:1fr;padding-top:6rem;}
  .art-cover{display:none;}
  .art-related-grid{grid-template-columns:1fr;}
}